Jimmy Khounlavong

Work History / Common Ground

Jason ScottA buy plan built from the unit up for a luxury menswear brand

Jimmy built the merchandising buy plan for Jason Scott, a luxury menswear brand before launch. His partner Jesse Fowler ran the client relationship, built the data rooms, set the brand up with a vendor for the purchase order, and held the capital work with Prince Capital; go-to-market was shared. The engagement paused in July 2026.

Operating · 2026

Project typeMerchandising buy plan
IndustryLuxury menswear
SeatPrincipal, Brand and Product Merchandising
Ran throughCommon Ground
DatesApril 2026 to July 2026
Worked withJesse Fowler ran the client relationship, built the data rooms, set up the vendor and purchase order, held all capital work with Prince Capital, and wrote the investor memo. Go-to-market was shared. The founder held product, factories and brand identity.

What it is

Jason Scott is a luxury menswear brand from a designer, not yet in market. The documents lock the category as luxury menswear. The product and the mill relationships were strong. There was no model behind the plan that started from a single unit and built up.

The lanes were locked on July 3, 2026. Jimmy held merchandising, business planning and door mapping. Go-to-market was shared, since the buy plan sets what the market is offered. Jesse Fowler ran the client relationship, built the data rooms, set up the vendor and the purchase order, held all capital work with Prince Capital, and wrote the investor memo. The founder held the product, the factories and the brand identity.

Financial figures exist in the working files. None is printed here.

What Jimmy did

Results